January 25, 2020

Video Marketing

Why Businesses Need Video SEO!

Build Your YouTube Viewership with Video SEO

  • Experience of rankings hundreds of videos for competitive keywords on Youtube and Google
  • Viral isn’t everything. Video SEO can drive a ton of organic traffic to your brand channel.
  • Get more views & engagement on your videos and subscribers on your channel.

A picture may say a thousand words but videos will say a million more. It is thus no wonder that an increasing number of business establishments are turning towards youtube marketing services as the new way of driving sales.

Video SEO is more than a buzzword; it’s a way of optimizing content in order to increase organic search results. Without the right kind of SEO, the best video content in the world just sits there. At kautilyainfotech, we know SEO inside and out, and we know enough to get results the right way. No clickbait, no Black Hat, just honest, organic SEO video marketing services and YouTube optimization that brings the organic results needed to grow a channel. With kautilyainfotech, you have an experienced video marketing agency at your fingertips, ready to help your channel get the viewership it deserves.

Why Businesses Need Video SEO!

Do you want to have the videos that everyone remembers? SEO for video is a specialized branch of SEO that applies specifically to the second largest search engine in the world – YouTube! Google – the largest search engine – owns YouTube. So, having video SEO for your content makes a lot of sense and makes a big difference in your hits, viewership, and even in subscriber numbers. If you are monetizing your content, or just showcasing your business, products, or services, then an experienced White Hat video optimizer will not only help your numbers but make video a part of your brand

Benefits of Video SEO

Implementing best practices in video creation and video SEO will result in increased subscriber numbers, likes, views, shares, and engagement.

Increase Subscribers

Posting amazing content on your channel, sticking to a theme, and combining it with the power of social media sharing will drive engagement. Great engagement helps make videos more visible, thereby driving an increase in subscribers.

Increase Views

3 main elements drive views and clicks on your video – the image, the headline, and the description. Adding well-researched keywords to the headline and description as well as clever tags will make the video more searchable and drive up it is ranking. Using annotations and external links will also drive additional traffic to the video.

Increase Comments

Engage with your audience by responding to all comments and addressing negative feedback. Encourage a two-way dialogue with your audience – asking for content ideas, feedback, and questions.

Increase Likes

The most obvious benefit of video SEO is increased engagement, likes, and a subsequent improvement in video ranking. Provided that you’ve created quality content that resonates with the audience, increasing the reach of your video will raise likes. Use Youtube ads to promote the video to a specific audience that is more prone to like or engage with the video.

How We Leverage YouTube, the Second Biggest Search Engine!

Everyone has a passion. People go into business for themselves because of that passion, and we are no different. SEO is an art and a science, and something we live and breathe every day. We have a passion for SEO and marketing as a whole. When you do what you love, we help you by doing what we love – and we want everyone to know about what you do. We study, we experiment, and we find ways to use precisely targeted YouTube marketing services to reach the world with your content. Let us at Techmagnate, India’s leading digital marketing agency, help you with our passion.

Giving you the Step-by-Step

There is no magic wand. Instead, there are steps that we’ll take with you to reach your content goals. We’ll help you define your audience, then discover what keywords they’re likely to use when they search. We’ll look at your competition to find out what they’re doing to reach their target audience – and we’ll look at what they’re not doing and how they might be missing slices of demographics that you can pick up. Experienced analysis, passionate attention to the details of SEO and video marketing mean that your content will be better positioned to gain viewership than the competitions.

  • Step 1: Searching for the Right KeywordsWe conduct thorough research of which are the right keywords to be used on various platforms to drive in better results on videos.
  • Step 2: Optimizing the Videos CreatedWe jazz up your videos using our expertise in video optimization. This ensures that your videos do not lose the flavor and yet attract more audiences.
  • Step 3: Getting the Videos RankedMerely the creation and distribution of videos is not enough. We keep checking their performance to assure that they rank highly on every platform.
  • Step 4: Video Promotion StrategiesThis is the most crucial of all the steps. Our video marketing services experts help promote your videos on YouTube and all other relevant channels.

Our Approach towards YouTube SEO

Over 2 billion people use Youtube monthly. We ensure that these users are able to find your video content, discover your brand, and engage with your sales funnel.

  • YouTube Keyword ResearchWe conduct keyword research keeping user intent in mind as well as the competitive landscape. We use proprietary Youtube-specific keyword tools to identify key phrases with the highest potential visibility and multiple variations of these phrases.
  • YouTube Video OptimizationWith the help of our keyword research, we optimize a video’s title, description, tags, and annotations to make it more discoverable. We work closely with you to optimize your Youtube channel and videos, aiming to increase views, engagement, subscribers, and ranking.
  • YouTube AnalyticsWe’re a true blue ROI-led company – we believe in putting the money where the results are! We can help you put the proper tracking in place for video performance, analyze this performance, determine overall ROI, and revise strategy. YouTube Advertising

Our video marketing specialists can help you get started on navigating video promotions and maximize your ad spend. There are a number of different types of Youtube ads, typically running on a pay-per-view model:

  • TruView In-Display ads that appear as a sponsored suggested video on the top right
  • In-Stream ads that appear at the beginning or the middle of videos – these can be skippable or non-skippable
  • Overlay In-Video Ads – Text ads that appear on videos
  • Remarketing – Targeting the audience that has engaged with you previously

Don’t Get Lost in the Crowd – Get started, now!

kautilyainfotech can – and will – help you build your base, bring in new viewers, and increase your overall viewership and subscribers with astute YouTube marketing. When people find your content, they get a concentrated dose of information about you. Your success with YouTube content depends on finding them. We want your business to be a success, whether you’re a new launch or an established company looking for a little help in the Digital Age.

kautilyainfotech will be your “in-house” YouTube SEO partners, so get in touch with us to see what the phrase, “a world of difference” means to your channel. Don’t let your business be lost in the crowd. Reach out to us now! For any customized requirement please email us an inquiry or request a quote.

9669379370